Home-Grown Appliances Maker Bajaj Electricals will acquire the Intellectual Property Rights of Morphy Richards, Including the Brand Rights for India and NeighBouring Markets, from Glen Electric, Partry Ireland-Based Glen Dimplex Group.

Bajaj Electricals have informed exchanges in a regulatory filing on tuesday after market hours Bhutan, Bangladesh, The Maldives, and Sri Lanka.

After the announsement, shares of bajaj electricals ltd was trading at ₹ 609.80 on BSE, UP 5.69 per cent on wedding trading trading hours.

In the filing, bajaj electrical informed: “The Board of Directors of the company, at its meeting hand on September 23, 2025 has given its consent to a proposal for the acquestion of the account of the ‘Morphy Richards’ Morphy Richards and the front Intellectual Property Rights … From Glen Electric Limited (Part of the Glen Dimplex Group, Ireland), The Owner of the Mr Brand/Business IP, for a CONSOREATION of ₹ 146 Crore “.

This transaction will be subject to negotiation and execution of definitions between the parties and the recept of Necessary Statutory and Regulatory Approvals, As Applicable, It Added.

Earlier in March 2022, Bajaj Electricals Had Extended Its TradeMark Agreement with Morphy Richards for a further 15 years with effect from july 1, 2022.

Morphy Richards is part of the INRISH International Electrical Appliances Group Glen Dimplex.

Bajaj Electricals Sells Its Premium Range of Appliances, Such as Mixers, Ovens, Toaster Grills, Coffee Makers, Air Fryrs, and Garment Steamers. It also

In FY25, Bajaj Electricals’ Revenue was at ₹ 4,828.43 Crore.

Published on September 24, 2025