ASMS signs Agri MoU – The HinduBusinessLine

Avio Smart Market Stack Limited (ASMS)formerly Bartronics India Limited, signed a Memorandum of Understanding with Kissan Agri Mall Private Limited on Thursday to jointly build a technology-driven agri-retail and supply chain platform. The stock was trading at ₹8.33 on NSE, down 1.30 per cent from its previous close of ₹8.44.

The partnership falls under ASMS’s Project AVIO Agritech, which aims to integrate agriculture, financial inclusion, and rural commerce. ASMS brings a financial inclusion network spanning 5,000 villages across India, while Kissan Agri Mall contributes on-ground agri-input retail operations and farmer engagement through a hybrid physical-digital model.

The two companies plan to explore a range of agricultural value chain activities, including technology-enabled farmer onboarding, agri-input retail expansion, export facilitation, warehousing infrastructure, embedded agri-financing, private label development, franchise-led geographic expansion, and climate-smart agriculture initiatives.

Managing Director N. Vidhya Sagar Reddy described the tie-up as part of a broader effort to build collaborative ecosystems combining technology, finance, and operations for farmers and rural enterprises. Dr. Raja Krishna Murthy Morla, Head of Agri Tech Business at ASMS, said the partnership aims to create a digitally integrated agricultural ecosystem with multi-brand agri-inputs and market linkages.

The MoU establishes a framework for collaboration but does not impose binding obligations on either party. Specific projects will be formalized through subsequent definitive agreements. ASMS is also separately active in the health-tech sector, focusing on affordable diagnostic technologies. The company trades with Thursday’s intraday range between ₹8.16 and ₹8.44.

Published on March 19, 2026