The NFL schedule release has turned into an arms race among teams’ social media departments to see who can get the most attention.
I don’t care about that.
All I care about is that the Indianapolis Colts just threw down the greatest schedule release of all time. And I’m not just saying that as a die-hard fan of “The Simpsons.”
The Indianapolis Colts went the Springfield route for their 2025 schedule release video. (Photo by Steph Chambers/Getty Images and Michael Tullberg/Getty Images)
I mean, I am, but that’s not the only reason I’m saying it.
For the 2026 season, the Colts’ cromulent, Simpsonized schedule release video was kind of a two-parter.
The first part was a reworking of the long-running primetime sitcom’s iconic opening sequence that was jammed full of very funny NFL Easter eggs, starting with a classic Bart Simpson chalkboard gag that reads, “WE WILL NOT INCLUDE TYREEK HILL IN THESE VIDEOS.”
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Then, the second part was the actual schedule reveal, and that was where this went from being cool to being brilliant. Each game was introduced with a clip from the show that fits it perfectly, starting with the Colts’ Week 1 date with the Baltimore Ravens.
That one used a clip of “The Simpsons'” adaptation of Edgar Allan Poe’s “The Raven” from Season 2’s “Treehouse of Horror.” Pour yourself a Duff and maybe gnaw on a pink donut, because this is a masterpiece you will probably watch several times.
Just speaking from experience.
ZERO BS. JUST DAKICH. TAKE THE DON’T @ ME PODCAST ON THE ROAD. DOWNLOAD NOW!
Perfect. No notes on this end.
Honestly, with more than 800 episodes, every NFL team could do a Simpsons schedule release video, and there wouldn’t be too much overlap.
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Daniel Jones of the Indianapolis Colts warms up before the NFL game against the Atlanta Falcons at Olympiastadion in Berlin on Nov. 9, 2025. (Maja Hitij/Getty Images)
I kind of dig these schedule releases, because they honestly get better and better.
I think we’re probably only about a year or two from James Cameron directing one of them… and then directing five more sequels no one asked for.