Rcb’s brand value reached 16,500 crores from 450 crores: Vijay Mallya happy; Said- My madness created a team worth billions – Vijay Mallya Reacts As Rcb Valuation Skyrockets To ₹16000+ Crores In Historic Ipl Deal
Before IPL 2026, Rajasthan Royals and Royal Challengers Bangalore created history. A historic deal was seen for both the teams. RCB was bought for a huge price of Rs 16000+ crore. This franchise was bought by fugitive Vijay Mallya in 2008 for Rs 450 crore. Since then, its brand value has increased by approximately 37 times. After this deal, former owner Vijay Mallya has given a big statement targeting his critics.
Trending Videos
2 of 5
RCB Team – Photo : ANI
The deal was led by Aditya Birla Group
RCB has been bought by a large consortium, which is led by Aditya Birla Group. The Times of India Group, Bolt Ventures and Blackstone are also included in this deal. This deal is currently subject to the approval of BCCI and CCI.
3 of 5
Vijay Mallya-Virat Kohli-Phil Salt – Photo : ANI-PTI
Vijay Mallya said- My passion paid off
After this big deal of RCB, Vijay Mallya expressed his happiness on social media and gave a befitting reply to the critics. He said, ‘I want to heartily congratulate the new owners of RCB. I wish him all the best as he takes this most valuable IPL franchise forward. When I bought this team for Rs 450 crore in 2008, most of the people made fun of me and called it my show off, but the idea behind my so-called craze was to create the Royal Challenger brand, so I named the team RCB.
He further said, ‘It is a great relief to see that my investment of Rs 450 crore has increased to Rs 16,500 crore. RCB will always be a part of my DNA, I will always have fond memories of it, especially the time when we selected young Virat Kohli, who is one of the best players in the world today. Thanks to all the RCB fans who always supported the team. Please keep supporting RCB i.e. Bengaluru Lions in future also. Hello.’
4 of 5
Vijay Mallya and RCB team – Photo: PTI
IPL’s growing power and market
This deal of RCB is not just the sale of a team, but is an example of the growing strength of IPL. The total valuation of IPL has now reached around $18.5 billion. Media rights, sponsorship and global fanbase have a big contribution behind this. Along with RCB, a big deal has also been made for Rajasthan Royals, which was bought by an American consortium led by Kal Somani for about $ 1.63 billion i.e. Rs 15000+ crore.
5 of 5
From left- Advetesha Birla, Kumar Mangalam Birla, Neerja Birla, Ananya Birla and Aryaman Birla. – Photo: ANI
RCB team going to make a new beginning
RCB was previously owned by United Spirits Limited, a subsidiary of Diageo. The company decided to sell it considering it as a non-core asset. Now there is going to be a new beginning for RCB with new investors. Aryaman Birla, son of Aditya Birla Group chairman Kumar Mangalam Birla, has been made the new chairman of RCB. Aryaman himself has been a cricketer and has played domestic tournaments with the Madhya Pradesh team along with RCB captain Rajat Patidar. Aryaman was a part of the Rajasthan team in IPL, but he could not play a single match in this league.
